亚马逊美国站UPC豁免申请模板

在亚马逊美国站申请 UPC豁免（GTIN豁免）时，需要向亚马逊证明商品符合豁免条件（如自有品牌、无品牌商品、定制商品等），从而无需使用UPC/EAN/ISBN等GTIN码。以下是申请理由的撰写指南和模板，提高通过率。

一、UPC豁免申请核心要求

在提交申请前，确保你的商品符合以下任一条件：
自有品牌（无品牌商品）：商品由你生产或定制，无现有品牌。
定制商品：如手工制品、印刷品、按需生产（POD）商品。
无法获取GTIN的商品：如古董、二手商品、特殊类别商品（部分类目如服装、珠宝等可能豁免）。

需提供的文件（关键！）：

商品实物图（清晰展示商品及包装，无品牌标识）。

品牌授权书（如果是自有品牌，提供商标注册或品牌声明）。

制造商/供应商的信函（若无品牌，说明商品无GTIN）。

二、UPC豁免申请理由模板

1. 自有品牌（无品牌商品）【有注册品牌但豁免失败，使用这个模板】

Subject: Request for GTIN (UPC) Exemption for Brand: [Your Brand Name]

Dear Amazon Seller Support,

We are applying for a GTIN (UPC) exemption for our products under the brand “[Your Brand Name].” These products are manufactured and sold exclusively by us and do not have existing GTINs (UPC/EAN/ISBN).

Reason for Exemption:

Our products are private label and do not belong to any existing brand.

They are not sold elsewhere and do not require standard barcodes.

Supporting Documents Attached:

Product images (showing item + packaging without any brand logos).

Brand ownership proof (if applicable, e.g., trademark registration or brand statement).

Supplier letter (if sourcing from a manufacturer, stating no GTIN is assigned).

We kindly request your approval to list these products without GTINs. Please let us know if additional information is needed.

Best regards,
[Your Name]
[Seller ID / Store Name]
[Contact Email]

2. 定制商品（如手工制品、印刷品）

Subject: GTIN Exemption Request for Custom-Made Products

Dear Amazon Team,

We sell custom-made products (e.g., personalized jewelry, printed T-shirts) that are made-to-order and do not have standard GTINs (UPC/EAN). Since each item is unique, universal barcodes do not apply.

Reason for Exemption:

Products are handmade/customized per customer request.

No existing GTINs are available for such items.

Attached Documents:

Product photos (showing customization options).

Business license (if applicable).

Please approve our request to list these items without GTINs. Thank you!

Sincerely,
[Your Name]
[Seller Central Email]

3. 无法获取GTIN（如二手/古董商品）

Subject: UPC Exemption Request for Vintage/Used Products

Hello Amazon Seller Support,

We specialize in selling vintage/used collectibles (e.g., antique books, retro electronics) that do not have original GTINs. Since these items are pre-owned, manufacturers no longer provide barcodes.

Reason for Exemption:

Products are secondhand/rare and lack GTINs.

Amazon’s used product policy allows exemptions for such cases.

Attached Proof:

Product images (showing condition).

Description of sourcing (e.g., thrift stores, auctions).

We appreciate your approval to list these without UPCs. Let us know if further details are required.

Best,
[Your Store Name]

三、关键注意事项

图片必须清晰：展示商品和包装，无其他品牌标识。

文件必须真实：伪造信息可能导致账户审核问题。

类目选择正确：某些类目（如食品、药品）可能无法豁免。